In the world of professional sports media, there is a distinct line between critical analysis and personal vendetta. For months, WNBA legend Sheryl Swoopes danced on the edge of that line, and according to emerging reports, she has finally crossed it. News is circulating that Swoopes has been removed from the Dallas Wings broadcast team for the upcoming season, a move that insiders describe not as a routine staffing change, but as a direct professional consequence. The reason? A relentless, months-long campaign of minimization and misinformation targeting the league’s brightest new star, Caitlin Clark.
This development marks a significant turning point in the “Caitlin Clark Era.” For the first time, the WNBA ecosystem seems to be enforcing accountability, signaling that the momentum of the sport is too valuable to be derailed by petty feuds, even when they come from Hall of Fame players. But to understand why this firing is resonating so deeply, one has to look beyond the recent headlines and examine a pattern of behavior that has followed Swoopes for nearly a decade.

The Echoes of Loyola: A Pattern of Dysfunction
The news of Swoopes losing her broadcasting platform has unearthed painful memories from her past, specifically her tumultuous tenure as the head coach of the Loyola University Chicago women’s basketball team. In 2016, Swoopes was fired after an internal investigation revealed a program in chaos. At the time, the headlines were shocking: allegations of mistreatment, a toxic environment, and a leadership style that ruled through fear rather than development.
Players described a culture where scholarships were threatened as leverage and private information was weaponized. It was a classic case of a legendary player struggling to translate her individual greatness into the collaborative leadership required to coach. Former players were quoted saying Swoopes was “the Michael Jordan of women’s basketball” but simply didn’t know how to teach. That firing was supposed to be a learning moment, a professional rock bottom that would prompt a reset.
However, as Swoopes transitioned into media, astute observers noticed the same behavioral “tells” resurfacing. The specific allegations of the Loyola days—controlling the narrative, isolating targets, and creating an “us vs. them” tension—seemed to manifest in how she covered Caitlin Clark. It wasn’t just criticism; it was an attempt to control the reality of Clark’s success. When she couldn’t stop Clark on the court, she tried to diminish her in the studio.
The War on Facts

The catalyst for Swoopes’ current professional downfall wasn’t her opinion; it was her loose relationship with facts. The controversy began in earnest when she falsely claimed that Caitlin Clark had broken the NCAA scoring record because she had an “extra year” of eligibility due to COVID. This was objectively untrue; Clark broke the record in her fourth year, the same timeframe as her predecessors. Swoopes then compounded the error by claiming Clark took “40 shots a game,” when the reality was closer to 22.
These weren’t minor statistical errors. They were foundational lies used to build a narrative that Clark’s greatness was manufactured. When a broadcaster repeatedly gets basic facts wrong to support a negative viewpoint, they lose their authority. They stop being an analyst and start being a detractor.
The situation worsened when Swoopes began omitting Clark from discussions entirely. In segments praising the Indiana Fever’s turnaround, she would heap praise on Aliyah Boston and Kelsey Mitchell while refusing to even utter Clark’s name. It became a game of erasure. But in a league where viewership has tripled specifically because of Clark, erasing her is not just petty—it’s bad business. Networks pay for insight into the game’s biggest draws, not for analysts who pretend those draws don’t exist.
The Tale of Two Legends: Swoopes vs. Lieberman
The severity of Swoopes’ situation is best highlighted by the contrast with her peer, Nancy Lieberman. Both are legends of the game, both are trailblazers, and both have strong opinions. But when Swoopes began spreading misinformation about Clark, it was Lieberman who stepped in to correct the record, famously stating that “facts matter.”
The fallout from that interaction was telling. Lieberman revealed that her relationship with Swoopes essentially ended after she fact-checked her. While Lieberman has remained a respected, visible presence in the media—viewed as a guardian of the game’s integrity—Swoopes has found herself increasingly isolated. The industry has spoken: one approach (facts, fairness, and professionalism) is sustainable; the other (grudges, misinformation, and bias) is a liability.
Lieberman’s continued employment and Swoopes’ reported ouster create a powerful split-screen image for the league. It sends a message to other commentators and former players: You don’t have to like the new generation, but you must respect the reality of their impact.
The Failed Pivot and the “Survival” Praise

Perhaps the most cringe-inducing chapter of this saga occurred in recent weeks, as rumors of her job insecurity began to swirl. Suddenly, the tone of Swoopes’ commentary shifted. After a year of skepticism, she began offering praise for Clark and the Fever, talking about their chemistry and roster construction.
To the audience, this didn’t feel like a genuine change of heart; it felt like damage control. It was the desperate pivot of someone who realized they had overplayed their hand. Fans online were quick to point out the timing. When you spend months trying to tear a player down, only to start complimenting them once your paycheck is threatened, the praise rings hollow. It was interpreted not as growth, but as a survival tactic—and evidently, it was too little, too late.
The League Chooses Growth
Ultimately, the decision to move on from Sheryl Swoopes is a business decision. The WNBA is entering a critical negotiation period for media rights and labor agreements. They need their broadcast partners to be aligned with the product. Having a lead analyst who seems actively hostile toward the league’s primary economic engine is a contradiction that could no longer be sustained.
The Indiana Fever are building a legitimate contender. With Clark entering her second year alongside established stars like Boston and Mitchell, the team is poised to be a powerhouse. The league needs broadcasters who can tell that story with excitement and accuracy, not ones who have to be dragged kicking and screaming into acknowledging it.
This saga serves as a harsh reminder that in the modern media landscape, credibility is currency. Sheryl Swoopes spent her credibility trying to fight a phenomenon that the rest of the world was embracing. Now, as the WNBA prepares for its biggest season yet, it appears they will be doing so without her voice. The game has moved on, and it has chosen to leave the bitterness behind.