WNBA Star Angel Reese Calls for Major Boycott of American Eagle, Blasting Sydney Sweeney’s Ad Campaign as “Disgusting and Disrespectful to Black Culture”
WNBA star Angel Reese has sparked controversy by calling for a widespread boycott of American Eagle following the brand’s latest ad campaign featuring actress Sydney Sweeney. Reese, known for her outspoken nature and commitment to advocating for social issues, denounced the campaign as “disgusting and disrespectful to Black culture,” claiming it perpetuates harmful stereotypes and fails to represent diverse perspectives.
Reese’s Criticism of American Eagle
The ad campaign, which features Sweeney in a series of promotional images for the clothing brand, has drawn mixed reactions from the public. While some praised the campaign for its aesthetic appeal, Reese took issue with its cultural messaging, stating that it disregards the importance of Black representation in mainstream advertising.
“Time for a change!” Reese declared in a statement on social media, urging her fans to take action. “American Eagle should remember that I have 3 BILLION fans around the world. We deserve to see campaigns that respect our culture and reflect the diversity of our communities. This ad campaign is disgusting and disrespectful to Black culture, and I won’t stand for it.”
Reese’s comments quickly gained traction, with her supporters rallying behind her call for change. However, the backlash has also led to heated debates online, with critics questioning Reese’s stance and accusing her of hypocrisy.

Critics Respond
Some critics pointed out that Reese’s outrage over the American Eagle campaign may be inconsistent with her silence on similar campaigns featuring prominent Black artists like Beyoncé. “I bet she had no problem when Beyoncé did it, right?” one commenter wrote, referencing Beyoncé’s past collaborations with major brands.
Others dismissed Reese’s claim about her global fanbase, mocking her assertion that she has “3 BILLION fans around the world.” One viral comment sarcastically remarked, “If she has half that, then the ‘alien craft’ headed our way saw Sydney Sweeney’s ad and took a detour.”
The criticism highlights the polarizing nature of Reese’s comments, with some questioning whether her call for a boycott is rooted in genuine concern or personal bias.
A Broader Conversation
Reese’s call for a boycott has ignited a broader conversation about representation in advertising and the responsibility of brands to respect cultural diversity. Advocates for Reese’s position argue that companies like American Eagle have a duty to ensure their campaigns are inclusive and culturally sensitive, particularly in an era where consumers are increasingly demanding accountability from brands.
On the other hand, critics argue that Reese’s comments may detract from the progress that has been made in diversifying advertising, and that her approach risks alienating potential allies in the fight for representation.

The Impact of Reese’s Advocacy
As one of the WNBA’s most prominent young stars, Angel Reese’s voice carries significant weight in conversations about social issues. Her advocacy for cultural respect and representation has earned her both praise and criticism, but her influence remains undeniable.
Whether or not American Eagle responds to Reese’s call for change, her comments have already sparked a dialogue about the intersection of sports, culture, and advertising. As the debate continues, Reese’s stance serves as a reminder of the power athletes have to shape public discourse and challenge societal norms.
For now, the controversy surrounding the campaign highlights the challenges brands face in navigating cultural sensitivity—and the role public figures like Angel Reese play in holding them accountable.
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