In the high-stakes, fast-moving landscape of modern college football, few names carry as much offensive weight as Gus Malzahn. From his humble beginnings as a high school coaching legend in Arkansas to leading the Auburn Tigers to a national championship appearance, Malzahn has been a pioneer of the “hurry-up, no-huddle” offense that redefined the sport. However, after 35 seasons of relentless grind, the news of his retirement from his role as Offensive Coordinator at Florida State has sent shockwaves through the community.
On the latest episode of “The Coach JB Show with Big Smitty,” outspoken analyst Coach JB and veteran sports journalist Steve Kim didn’t hold back in their assessment of Malzahn’s departure. The conversation quickly moved past the standard “spending time with family” narrative, diving into the gritty realities of why a 60-year-old coach—who many believe still has plenty of gas in the tank—would choose to walk away from the game he helped shape.
According to Coach JB, Malzahn’s exit is a symptom of a much larger “killing of the game.” He points directly to the modern-day “fuckery” involving Name, Image, and Likeness (NIL) deals and the uninhibited nature of the transfer portal. “If you have to re-recruit every one of your players every single day, which is the reality at that age, Gus says, ‘You know what? I’m good,'” Coach JB explained. The sentiment is clear: for a coach who prides himself on system continuity and player development, the constant churn of the roster makes it nearly impossible to build a cohesive offensive unit.
Steve Kim added another layer to the mystery, questioning the timing and the fit at Florida State. Malzahn joined Mike Norvell’s staff with high credentials, having been a head coach at UCF and a national title-winning coordinator. However, Norvell is a “hands-on” offensive mind who likes to run his own system. Kim wondered if the dynamic at FSU, combined with a disappointing season that saw the Seminoles fall from their preseason pedestal, made the grind less appealing for a man of Malzahn’s stature.
There is also the “Arkansas factor.” For years, many believed Malzahn’s dream was to return home and lead the Arkansas Razorbacks. When that opportunity failed to materialize, it may have left a void in his professional drive. Kim speculated that the lack of a clear path back to a head coaching role at a major program—or even an interest from the NFL—might have contributed to his decision to hang up the whistle.
Coach JB was particularly vocal about how the current environment punishes “good coaches” like Malzahn. The inability to install an offense in the spring and know who your quarterback will be by August is a nightmare for offensive architects. “I think they’re getting tired of the whole thing because now they have to watch the fuckery unfold,” JB stated. He likened the situation to the recent exits of legends like Nick Saban and Mike Krzyzewski, suggesting that the era of the “teacher-coach” is being replaced by the “fundraiser-recruiter,” a role that veterans of Malzahn’s era often find soul-crushing.

Despite the “retirement” label, neither JB nor Kim is convinced Malzahn is gone for good. At 60 years old, he is still relatively young in coaching years. The duo suggested this might be a “hiatus”—a chance to step away from the chaos, recharge, and wait for the right opportunity to arise in a more stable environment. Whether it’s a return to the sidelines in a few years or a transition into the media world, Malzahn’s impact on the game is undeniable.
As Florida State shuffles its staff to replace a coordinator with national title pedigree, the broader college football world is left to ponder a sobering question: If the game is too broken for a pioneer like Gus Malzahn to stay, who will be left to lead it? For now, the “tempo” master is stepping off the gas, leaving behind a legacy of innovation and a sport that is currently struggling to find its own identity.
One thing is for certain: when Gus Malzahn talks, people listen. And by walking away, he may have sent his loudest message yet about the state of the game.