REPORT: Elon Musk Wants to Rename Arrowhead Tesla Stadium and Redesign Jerseys in Exchange for Long-Term Sponsorship of the Team – Clark Hunt Says No!!!
In a move that stunned insiders across both tech and sports industries, Elon Musk reportedly approached the Kansas City Chiefs with a massive, long-term sponsorship proposal. The deal would involve renaming Arrowhead Stadium to “Tesla Stadium” and allowing Musk’s team to redesign the Chiefs’ iconic uniforms—all in exchange for Tesla becoming the team’s official primary sponsor.
Sources familiar with the proposal say the offer was valued in the hundreds of millions of dollars, aiming to cement Tesla’s presence in professional football while aligning with one of the NFL’s top franchises.
“This was Elon being Elon—thinking big, bold, and branding-focused,” said a source close to the negotiation.
Uniform Overhaul: Tesla Meets Chiefs
Musk’s vision reportedly included a sleek, futuristic redesign of the Chiefs’ uniforms, replacing their classic red and gold palette with Tesla-inspired black, silver, and white, accented by subtle electronic-style detailing. The Tesla logo would appear on merchandise, digital assets, and potentially on practice and game-day gear.
Clark Hunt’s Answer: Thanks, But No
Despite the potentially massive financial upside, Chiefs owner Clark Hunt swiftly declined the offer, citing the team’s commitment to tradition, community roots, and fan loyalty.
“The name Arrowhead means something—not just to this city, but to football,” a team executive said. “Clark wasn’t going to let that legacy be sold off.”
The Chiefs, known for their passionate fan base and strong midwestern identity, reportedly viewed the Tesla proposal as too radical and misaligned with the franchise’s values.
Musk’s Marketing Strategy: Disrupt Everything
This move follows a pattern of Elon Musk’s high-profile branding efforts—renaming Twitter to “X,” launching unconventional products like flamethrowers, and exploring unorthodox partnerships.
Analysts believe this NFL overture was part of a broader Tesla strategy to expand cultural relevance beyond tech circles and attract new generations of fans via sports integration.
Fan Response: A Divided Crowd
News of the rejected offer sparked immediate reactions across social media:
“Arrowhead is sacred. Don’t even think about touching that name.”
“Elon Musk in the NFL? Might be fun, but not with the Chiefs.”
“A black-and-silver Chiefs jersey? That’s Raiders territory!”
The backlash to the concept of altering the Chiefs’ legacy was swift, with many fans praising Clark Hunt for preserving tradition.